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01 The setup

Want this done for you? Buy this

Step 1. Buy a Domain Name

That’s the something.co.nz that will be your home base on the internet.

.co.nz and .com are the originals but their a new combos coming out all the time, aim to keep it short and unmistakable.

Hostpapa referral link in case you don’t have a favourite hosting company yet

Step 2. Get the correct name servers filed on your domain (this will probably happen automatically)

Step 3. Add hosting package to your acccount with hosting company

Step 4. Add wordpress

Step 5. Make sure SSL is working

Step 6. Add woocommerce, and other plugins

Step 7. Install storefront theme and customize, get logo uploaded

Step 8. Configure payment gateway (probably Stripe)

Step 9. Connect Google Analytics

Step 10. Train staff to add/edit products

Step 11. Generate Google Sitemap, and load into Search Console

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03 The Socials

You can lose so much time on social networks, and it’s very much a case of you get what you pay for. But for now setup Facebook, Instagram and start making friends.

Don’t be a spammy, annoying prick.

Be human, let your personality show, prepare to be judged, have a thick skin.

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Stop paying for reinvented vanilla.

You see the story goes that we all used to make our own CMS.

Then we realised that was so stupid for so many reasons.

So we created WordPress. WordPress is like vanilla ice cream, it’s the base of the desert that is your website.

Don’t waste time and money on the vanilla base… spend it on sprinkles and candy and whirls. Spend it making sure your ordering process is painless and your products are great.